BUSINESS BY SOUL®

Your soul came here to create a masterpiece.Are you ready to find out what it is?

Whether you’re building a company, leading inside one, or creating your life’s work, this self-paced program shows you what’s really driving your decisions — so you can build a career and life that feels as good as it looks.

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WHAT’S INCLUDED

10 Core Modules

8 Expert Bonus Trainings

Soul Service Blueprint®

Identify who you’re best placed to serve and the specific change you can help create.

Rewrite Your Life® Process

Uncover the subconscious beliefs shaping your choices and learn how to change them.

Personal Systems & Structure

Build the external infrastructure and self-leadership to protect your highest-value soul work.

Lifetime Access & Updates

Revisit the lessons and exercises for as long as the course is live, return to the tools again and again.

Your Truth, Lived Out Loud

Let your soul speak

Your soul is not confused. It is speaking to you all the time.

Through the ideas you can’t stop thinking about. The people you are inexplicably drawn to. The topics you won't shut up about. The work that makes you come alive and the rabbit holes you LOVE to fall down.

The raw material is all there. 

But something else is building alongside you: the stories you inherited about who you are supposed to be, what success is supposed to look like, and how you are supposed to build.

Those stories are making decisions for you.

How often do you stop and clear them out? When was the last time you questioned them? Do you know which ones are yours — and which are ready to be dropped?

Your knowing gets buried.

Under other people’s expectations.

Under definitions of success that are not your own.

Under strategies you adopted because someone told you this is what successful people do.

Business by Soul® is where you strip that away.

It is where you create a direct line between Soul and Service.  

Celinne Da Costa
Business by Soul® it is about waking up inside of what you are already creating. You get to keep what you want to keep. Let go of what you don’t.
And choosing – with your eyes wide open –
what exactly needs to happen next.
Celinne Da Costa
Celinne Da Costa speaking to a live gathering of leaders and entrepreneurs
THE INQUIRY

Who in you wants this?

You will come back to this question again and again.

Because creating a Soul aligned career, business, or body of work is not a final destination.
It is a practice of telling the truth about what you want, knowing where that want came from, and whether it still belongs to you .

Because some desires are not yours.

Some belong to the person you thought you had to be to succeed.

Some belong to your parents…to your fear…to the identity everyone around you still recognizes as “you.”

And some are simply hungry ghosts with very impressive goals.

This is the work of Business by Soul®.

We find who is holding the pen.

We expose the stories, identities and old operating systems still writing your choices.

We separate what is alive from what is inherited.

And then we find the thing underneath all of it that refuses to die.

We find the truth you are willing to build your vocation around.

WHAT YOU WILL CREATE

What you will leave Business by Soul® with

01

Your Soul Service Blueprint ®

A blueprint for the work your Soul came here to do. A map of your energetic imprint, who you are here to serve and the transformation you are here to create. You will stop building a business that could belong to anyone else.

02

A Why Statement That Moves You

Put words to the truth you are unwilling to abandon — a sentence strong enough to pull you back to what matters when everything else gets loud, and powerful enough to move the people you are here to serve.

03

Your Soul Service Archetypes

Build the archetype of the people your Soul came here to serve — and get so close to their world that you can see what they need before they have the words for it themselves.

04

A Story You Can Stand Behind

Write the Hero’s Journey your work is here to take people on — informed by Joseph Campbell’s work and shaped around the transformation you were born to create for the people you are here to serve.

05

The Words You Never Betray

Put words to what you believe — the values and principles you refuse to betray, that are universally true for you. The ones you are willing to build your soul calling around.

06

A Repeatable Process to Rewrite Your Life®

A five-step process you will return to again and again to expose the subconscious stories writing your thoughts, emotions and actions — and decide whether they get to write the next chapter.

07

Your Soul Made Material

Stop having beautiful insights and then going back to business as usual. Leave with a tangible plan for making your Soul material — translating what you discover into your offers, business model, goals, priorities, habits and the way you actually run your company.

08

The Soul-Alignment Toolkit

The practices you return to when you can no longer hear yourself clearly — to clear the noise, rewrite the old patterns, release what you’re carrying, work with your energy and hear Soul again.

The 10 Core Modules

Inside the curriculum

A step-by-step soul excavation designed to take you from conditioned building to sovereign, soul-led creation. Each module comes with deep-dive video teachings, comprehensive workbooks.

MODULE 01

WHAT ARE YOU ACTUALLY BUILDING ALL THIS FOR?

Recalibrating to a Soul-Led Life

Learn to distinguish the pull of external validation from the deeper desires that matter to you, reconnect with your Soul's direction, and set a concrete intention for what you are here to create next.

MODULE 02

WHAT IS DRIVING YOUR DECISIONS BENEATH THE SURFACE?

Understanding the Subconscious Mind

Your experiences, beliefs and past conditioning shape how you think, feel and act, often before you realise. Use the Rewrite Your Life® subconscious reprogramming tools to bring your subconscious on board with what you are creating next.

MODULE 03

STAY CONNECTED TO YOURSELF UNDER PRESSURE

Your Embodiment Practice & Your Thriving Business

Insight is one thing. Being able to access it when the pressure is on is another. Build the daily habits that will help you stay connected and intentional as you build.

MODULE 04

WHAT IS GUIDING YOU?

Embodying Your Soul Compass

Articulate your personal purpose and what you want your work to make possible. Build a compass you can return to when making decisions about your career or business.

MODULE 05

WHO DO YOU SERVE, AND WHAT CHANGE DO YOU CREATE?

Discovering Your Soul Service Blueprint®

Make the value of your work unmistakable. Identify the people you're best placed to serve, understand what they need and want, and articulate the transformation you can help them achieve.

MODULE 06

WHAT ARE THE PRINCIPLES YOU REFUSE TO COMPROMISE ON?

Your True Values

The values you say you hold and the ones shaping your decisions aren't always the same. Identify what genuinely matters to you, distinguish your own values from those you inherited, and translate them into practical principles for how you lead and make decisions.

MODULE 07

HOW DO YOU MAKE THE VALUE OF YOUR WORK FELT?

Transformational Storytelling

Being good at what you do doesn't automatically mean other people understand why it matters, which makes it harder for them to follow your lead. Learn the structure of a compelling story and how to use your words to move people.

MODULE 08

TURN YOUR VISION INTO AN OPERATING PLAN

Make Your Vision Tangible

Translate your vision into concrete goals, priorities and habits, then bring them into the practical realities of running a business: marketing, sales, operations and how you spend your time. Create a CEO schedule and an actionable plan that moves your ambitions forward without losing sight of what you want your life to look like.

MODULE 09

WHERE SHOULD YOUR TIME AND ENERGY ACTUALLY GO?

The Power of Small Shifts

Make small shifts to free up your energy, freeing space to focus more of your time on the work only you can do. Delegate, delete, defer or do what's in front of you. Build a more sustainable way of working that protects your capacity for your highest-value contribution.

MODULE 10

COMBINE STRUCTURE WITH INTUITION

The Dance of Structure & Flow

Strong leadership requires both a plan and the judgement to know when the plan needs to change. Bring together the inner work, storytelling, strategy and practical tools from the programme, and learn to balance structure with creativity, strategic thinking with intuition, and ambitious goals with your own well-being.

Expert Bonus Guest Trainings

8 bonus sessions from world-class mentors

Each guest expert brings a distinct lens to the work of building a business by soul — from systems and sales to energetics and frameworks.

01

Align Your Physical, Mental, Emotional & Spiritual Aspects

Leanne Edwards

02

Sales From Soul

Laura Wright

03

Soul-Based Systems

Elaina Ray

04

Crafting Your 7-Figure Offer

David Martinelli & Russell Breton

05

Creating Your Proprietary Framework

Kyle Gray

06

Building Your Dream Team

Veronica Romney

07

Harmonizing Feminine & Masculine Energetics in Business

Chantelle Raven

08

Closing the Gap Between You and Your Goals in the Present Moment

Ralph Ruiz

Tessie Hollister

“The Business by Soul program is absolutely unmatched in the entrepreneurial space.”

“In a sea of marketing scripts and pain points, Celinne has crafted a program that redefines what it means to be a heart-led business. I thought I had to choose either my values or my financial growth. Celinne's somatic work was the permission slip I needed to do things in alignment with my soul while providing the tools to align both goals.”

— Tessie Hollister

INTEGRATIVE HEALTH PRACTITIONER

Sofia Strazzanti

“The value of this journey is incomprehensible unless one has experienced it firsthand.”

“The nuggets of wisdom I gleaned became invaluable tools I still carry with me, guiding my decisions and actions. My business ceased to be just a venture—it became an integral part of my identity, rooted in my 'why.' Without the solid foundation laid by this program, my transformation would not have been possible. For that, I am eternally grateful.”

— Sofia Strazzanti

FOUNDER & CEO IN FASHION, INNOVATION & TECHNOLOGY

Elina Apronen

“The best takeaway for me was finding a calmer way to achieve my goals.”

“Thanks to the course, I now achieve more with ease. Having been running startups for 10+ years, Celinne gives a unique and very approachable angle in ways that actually make you evolve your own inner world.”

— Elina Apronen

CEO & CO-FOUNDER IN GAMING APPS

Celinne Da Costa — Master coach, author and Story Atlas® creator
Mentor | TEDx Speaker | USA Today Bestselling Author
MEET CELINNE

Celinne Da Costa

Celinne Da Costa is a trusted advisor, speaker and bestselling author who works with accomplished leaders navigating some of the most consequential moments in their lives and work.

She is known for her laser-like ability to see beneath the presenting problem, identify the story shaping a person’s choices and get to the truth they have been unable to reach alone.

For more than a decade, Celinne has worked with visionary founders, influential creators and senior leaders across more than 60 countries.

Her private-client relationships last an average of three years, reflecting the depth of the work and the role she plays as long-term counsel across multiple chapters of their lives and work.

Her proprietary method, The Story Atlas®, brings together a decades worth of wisdom from story, behavioural sciences, somatics, energetics, symbolism and ancient transformational traditions.

Through this work, clients have published bestselling books, left celebrated careers on their own terms, rebuilt meaningful careers within the same role, created multi-million-dollar businesses, fallen in love, grown their families and made many other long-held visions a reality.

Celinne has spoken at TEDx and been featured in Forbes, Entrepreneur and Business Insider.

Private mentorship remains at the centre of Celinne’s practice. The measure of the work is the life that follows: whether what a client knows to be true becomes visible in how they actually live.

THE STORY ATLAS JOURNEY

Two programs. One journey.

Business by Soul® | self-paced

Find what your soul is here to create.

Business by Soul® is the excavation: uncover what is truly yours, what has been shaping your business without your awareness, and what your Soul is actually here to create.

You leave knowing what you are here to build.

Articulate | 5 month live group program

Then make it real.

Articulate is a room of max 15 people. There is nowhere for your blindspots to hide. Celinne will mirror what you cannot see, challenge what you have normalised and work with you on the places where you are not taking action.

By the end, something new exists in the world.

Build a Business by Soul®

Join Business by Soul® now and take the next step when you’re ready.

BUSINESS BY SOUL®
$1,200
YOUR INVESTMENT
CARRIES FORWARD

Your full Business by Soul® investment can be applied toward Articulate in February.

LOCK IN 2026
ARTICULATE PRICING

Secure your place at $5,600 before the investment increases to $7,500 in 2027.

Choose Your Payment Option

1 Payment Of

$1,200

3 Monthly Payments Of

$400

(Total $1,200)

Client Transformations

What People Say About This Work

REAL RESULTS FROM business by soul participants

Jana Soli
Jana Soli
Marketing Strategist & Content Creator

I've learned to embody my values in my business. I specifically enjoyed how to build supportive daily routines, set clear visions for personal and professional goals, and determine my values. Celinne has created a resource for understanding what you value both in life and business and how to translate that through your work. I left with a stronger connection to my intuition and a path forward for the direction for my work in alignment with my values.

VERIFIED CLIENT★★★★★
Vanina Grisoni
Vanina Grisoni
Women Leadership Coach & Practitioner Trainer

Through the program, Celinne taught us how to listen within. Everything I've been trying in my business since then has been more organic, and simpler in a way and it just feels right. I feel like this course will be a resource for me to go back to again, and again as the workbooks are masterpieces that invite you to dive deep within yourself.

VERIFIED CLIENT★★★★★
Sarah Vivienne
Sarah Vivienne
Documentary Wedding Photographer

Business by Soul® has been a practical lesson in the value of slowing down. I feel more confident and experienced how much clarity and a narrower focus can actually speed up the process overall, making it easier, more fun, and improving the end result too.

VERIFIED CLIENT★★★★★
Leandra Costa
Leandra Costa
Body & Holistic Therapy Wellness Coach & Access Bars

The biggest take on it was looking at my values, my mission, and vision. I have never done that before. So it was, and it has been an amazing way of being present with what I want to have out there.

VERIFIED CLIENT★★★★★
In Their Own Words

Direct From The Cohort

Real messages and unscripted breakthroughs shared inside Celinne’s community and private client threads.

Money Mindset Shift
Client feedback: This whole money shift is worth every damn penny to be working with you
Click to view
Transformation Shift
Client comment: Half way through Module 2 as well, and WOW the content is so good. Communicating about how I help deliver a transformation rather than a service.
Click to view
Live Breakthrough
Chat feedback: My current goal was coming from my ego not from my soul's purpose
Click to view
Cohort Love
Client feedback: This course is a masterpiece Celinne, some wisdom to last for a lifetime. Do you have a BBS level 2 somewhere?
Click to view
Client Acceleration
Client message: Went from having zero clients to having four clients at the new rate within one week of clearing out blocks around mindset and charging.
Click to view
Program Experience
Client review: I've really loved Business by Soul, and I've gained a ton from it.
Click to view
Rapid Momentum
Client message: Stopped wobbling and went head first into my full time coaching practice and made 65k in 6 months.
Click to view
Identity & Capacity
Client review: Massive shift around reclaiming my power, money and financial independence.
Click to view
QUESTIONS & ANSWERS

Celinne Da Costa

You already know you’re here to create
something magnificent.This is where you stop pretending you don’t.

With love & courage,

Celinne x

© 2026 Celinne Da Costa • All Rights Reserved • Story Atlas®